Success in “Swagging”: Using Customized Products For Personal Branding
How many times have you been to a local event where various businesses had booths or tents set up to hand out merchandise or “swag” with their company names on it? Businesses do it all the time. Why? Because consumers
The 7 Best Job Search Tips
Job searching can be exciting at first. Whether you’ve just walked off the graduation stage or are looking for a new career, the prospect of a new job gives hope to many. That joy can quickly turn south after you’ve
Barbara Janczer – From Austria to Silicon Valley Entrepreneur
Tell us your story – How did you get here? I was born and raised in Austria as the daughter of business owners and entrepreneurs. I always had this unexplainable talent to get excited about problems, finding innovative solutions and recognizing
Hiring Your First Employee as an Entrepreneur
Hiring Your First Employee as an Entrepreneur Congratulations! If you’re ready to hire your first employee, you must be on the right track to success. Your first hire is your next big business move, and you’ve got to nail it. A
Personal Brand Building for Baby Boomers and Gen X
6 Things to Look for When Buying a Company Car Buying a company car is an exciting experience that few are so fortunate to have. As thrilling as buying a new car may be, there is always plenty to consider when
The Psychology Behind Web Personalization
Personalization of a user’s web experience is an essential part of modern marketing. This is not just hype created by marketing agencies or software companies trying to sell you something. Web personalization is based in science: a science that the
Cryptokitties and Sweatcoin: How Influencers Can Get into Cryptocurrency
Blockchain and its cryptocurrency counterparts are definitely nothing new as we head further into 2019 – but they do pose some interesting ways that influencers and thus the general public can dip their toes into the technology. Not all blockchain
4 Tips for Creating a Successful Career as an Entrepreneur
Entrepreneurship is an exciting career option that allows you to shape your profession into the exact experience you want. While working as an entrepreneur gives you a lot of freedom, it's not always an easy path. You'll need to work
Why Branding is Never Ending
Branding is Never Ending It’s not easy to build a brand that’s unlike any other. A lot of thought goes into writing down the mission, vision, and values of a business that become the foundation of its unique identity. Then there
The Best Travel Accessories for the Mobile Professionals
If you have to travel for business, it can be a real grind. Sure, meeting clients face-to-face across the world may be important for cementing a business relationship and attending conferences is critical for networking. However, constant travel for work
Found Your First Job? Here’s What You Need to Know
Whether you’re in high school or have a freshly-printed college diploma in hand, navigating the working world can be a little confusing—especially when you’re first getting started. Building your own personal brand takes time and you won’t be able to
Survive or Thrive – Adapting to The New LinkedIn
Survive or Thrive - Adapting to The New LinkedIn Charles Darwin once said "It is not the strongest that survives, nor the most intelligent. It is those most adaptable to change." And that is exactly what is happening right now on LinkedIn.