Mastering Online Advertising: 15 Digital Marketing Experts to Learn From

Mastering Online Advertising: 15 Digital Marketing Experts to Learn From

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Digital Marketing Experts to Learn From

Online advertising is a fundamental aspect of modern marketing strategies; on this list, we present the top marketing experts with varying areas of specialization. Many of them have expertise or insights on how online advertising fits into broader marketing efforts, whether through paid search, display ads, social media advertising, or other digital advertising channels. Their knowledge helps marketers make informed decisions and optimize their online advertising campaigns for better results.

Don’t miss our article, Digital Marketing: How Important It Is For Your Business And How To Use It Effectively.


Ann Handley

She is the Chief Content Officer at MarketingProfs, a marketing training and education company. Ann Handley is also a best-selling author and keynote speaker, focusing on content marketing and writing; one of her most famous books is “Everybody Writes.”

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Rand Fishkin

He is a respected authority in search engine optimization (SEO) and content marketing. Rand Fishkin is a marketing expert known for co-founding Moz, a prominent SEO software company, and SparkToro, a market research tool. He has also authored books and produced educational content on SEO and online marketing.

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Brian Balfour

He is the CEO at Reforge and was formerly the VP of Growth at HubSpot. Brian Balfour specializes in growth marketing and has written extensively on the topic, including product and user/customer acquisition.

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Sujan Patel

Co-founder of Mailshake and Web Profits, Sujan Patel is a growth marketer with a strong emphasis on email outreach, content marketing, and data-driven strategies. Besides being a marketing expert, he is an author and public speaker.

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Oli Gardner

He co-founded Unbounce, a landing page and conversion rate optimization platform. Oli Gardner is a marketing expert focusing on landing page design, A/B testing, and optimization of conversion rate.

 

 

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Peep Laja

He specializes in helping businesses improve their website’s conversion rates through A/B testing, user research, and data-driven insights. It is also worth mentioning Peep Laja is the founder of CXL Institute, a leading provider of conversion optimization training.

 

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Wil Reynolds

He is the founder of Seer Interactive, a digital marketing agency. Wil Reynolds focuses on data-driven decision-making because he is known for his expertise in SEO and digital marketing strategy.

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Brittany Berger

She is a content strategist and founder of WorkBrighter, a platform that helps marketers be more productive. Brittany Berger is a marketing expert who specializes in content marketing productivity, including content repurposing and organization.

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Morgan Brown

He is the COO at Inman News and a growth marketing expert. He has a wealth of experience in growth strategies, user acquisition, and product development. Morgan is also the author of “Hacking Growth,” a book co-authored with Sean Ellis, which delves into the growth hacking methodology.

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Purna Virji

She is a Senior Manager of Global Engagement at Microsoft. Purna Virji is a recognized expert in voice search and AI, focusing on the impact of emerging technologies on digital marketing. Besides, as a marketing expert, she is a frequent speaker at industry conferences and events.

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Gini Dietrich

She is the CEO of Arment Dietrich, a PR and digital marketing agency. She’s an expert in integrated marketing communication, crisis communication, and using earned media in marketing strategies. Gini Dietrich is also the author of “Spin Sucks,” a book that challenges traditional PR practices.

 

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John Jantsch

He is a marketing consultant and the author of “Duct Tape Marketing,” a popular book that outlines a practical and systematic approach to small business marketing. John Jantsch is known for his expertise in marketing strategy and helping small businesses grow through effective marketing practices.

 

 

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Nathalie Nahai

She is a web psychologist and author of the book “Webs of Influence,” which explores the psychology of online persuasion. Nathalie Nahai specializes in understanding how human behavior and psychology can be applied to digital marketing, including website design, content, and user experience.

 

 

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Ryan Stewart

He founded The Blueprint Training, which offers SEO and digital marketing courses. Ryan Stewart is an SEO expert and provides training on various aspects of digital marketing.

 

Image Credits: LinkedIn

 

 

 

 

 

 

 

 

 

 

 

 


Ezra Firestone

He is the CEO of Smart Marketer, an e-commerce marketing agency. Ezra Firestone is an e-commerce marketing expert in email marketing, conversion optimization, and online sales strategies.

 

 

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We hope you enjoyed our list of Digital Marketing Experts to Learn From!





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